How to Pay for Marketing With Co-Op Advertising
Could marketing strategies like co-op advertising be the key to boosting your business? Today Tina sits down with co-host, Amanda Ballard to talk about how to make your marketing pay for itself. She detailed the power of co-op advertising, highlighting the necessity of having a dedicated person manage the program to effectively drive sales. This…
Read MoreFinding Your Secret Sauce & Use MAP Pricing for Growth
Is MAP pricing the cost of entry for natural products companies? What if you could unlock the secrets to a thriving business in the natural products industry? We sat down with industry veteran, Chase Ballard, who spilled the beans on his decade-long journey. He shared invaluable nuggets that will help you stand out in a…
Read MoreWebsite Not Working? Website Performance Metrics You Need to Know
On this episode of the Natural Products Marketer… Tina walks through the website performance metrics you need to know. Plus, we’ll figure out why your website isn’t working for your business. We walk through website traffic, tools you can use to increase your traffic, and how to work the numbers backward so you can figure…
Read MoreIncreasing Foot Traffic & Building Bigger Baskets
On this episode of the Natural Products Marketer… Ryan Sensenbrenner, head of marketing for Enzymedica, talks about increasing foot traffic for your natural products business. You’ll hear in-store marketing ideas, creating an unbeatable customer experience, and building bigger baskets in your stores. And what’s your greatest superpower? Ryan believes in your ability to consult with…
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