Natural Products Marketer Podcast

Expert Advice to Help you Reach More People & Change More Lives.

Click the links below to listen on your favorite podcast platform.

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Learn How to Create Your With These Episodes

Most Powerful Marketing Tactics From Season 1 Natural Products Marketer Guests

Most Powerful Marketing Tactics From Season 1 Natural Products Marketer Guests

March 13, 2024
Trying to catch up on season 1 of the Natural Products Marketer podcast? Here's a season recap for you. Where...
Marketing Research: Trust the Data or Go With Your Hunch

Marketing Research: Trust the Data or Go With Your Hunch

March 6, 2024
Is marketing research all it's cracked up to be? We talk with Teri Hoffman about when it makes sense to...
Mastering Brand Differentiation and Customer Engagement

Mastering Brand Differentiation and Customer Engagement

February 27, 2024
Our guest Seth Spears was a homeschool consultant who became a digital marketing whiz and now flourishes in the natural...
How to Grow Your Natural Business With Email Marketing

How to Grow Your Natural Business With Email Marketing

February 21, 2024
When every dollar spent on email marketing brings a staggering $45 in return, it's no wonder Tina and Amanda are...
The Secret to Attracting Men to Natural Products

The Secret to Attracting Men to Natural Products

February 14, 2024
Most natural products customers are women. But Peter Murane with MOX Skincare is here to shake things up. As a...

Featured Podcast Guests

Ryan Sensenbrenner from Enzymedica Podcast Card

Increasing Foot Traffic & Building Bigger Baskets

Ryan Sensenbrenner, Enzymedica

View Interview Here

debra short of SENPA bio photo

Influencing Natural Products Regulations

Debra Short, SENPA

View Interview Here

Chase Ballard NPMP LogoCard - with Title

Finding Your Secret Sauce as a Natural Products Business

Chase Ballard, Detwiler's Farm Market

View Interview Here

Mike Maddock of Flourish Advisory Boards podcast card

Your Unfair Advantage in the David & Goliath World of Retail

Mike Maddock, Flourish Advisory Boards

View Interview Here

Cady Kuhlman of Nutrition World podcast Card

Preparing the Next Generation of Natural Products Owners

Cady Kuhlman, Nutrition World

View Interview Here

John Jantsch of Duct Tape Marketing podcast card

Discovery the 7 Powerful Steps in Every Customer Journey

John Jantsch, Duct Tape Marketing

Interview coming January 2024

Chris Sorensen from INFRA podcast card

Differentiate to Win

Chris Sorenson, INFRA

Interview coming January 2024

Seth Spears Founder of Wellnesse

Growing a Natural Products Business Online

Seth Spears, Wellnesse

Interview coming January 2024

peter murane of mox skincare bio photo card

Why CBD Didn't Save Skincare

Peter Murane, Mox Skincare

Interview coming February 2024

More Marketing Topics

For Your Natural Products Business

In season 1 of the podcast, Amanda and Tina also tackle the following marketing topics:

  • Why Your Website Isn't Working
  • How to Pay for marketing with Marketing
  • 5 Website Mistakes Most Natural Products Companies Make
  • E-commerce Platform Comparisons
  • How to Dominate With Local Marketing - Parts 1 & 2
  • Email Nurture Campaigns That Convert
  • How and When to Gather Customer Testimonials
Amanda and Tina discussing podcast topics
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How to grow your natural products business so you can reach more people and change more lives. Get notified when we release new Natural Products Marketer Episodes.

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Meet Your Natural Products Marketer Podcast Hosts

Amanda Ballard

I'm Amanda Ballard. I've worked in natural products marketing in the retail setting since 2016, so I understand the unique challenges and opportunities that retailers in this industry face. I want to support and empower retailers to thrive in their businesses.

This industry has immense potential, and I've found some quick marketing wins and long term strategies that can really help take your business to the next level. More than anything, I want this industry to continue to boom and much of that success hinges on the ability of retailers to do well in their businesses and market their products effectively. I want to share my knowledge and experiences with you so that you can reach more people and change more lives.

Person - Amanda Ballard
Person - Tina Smith

Tina Smith

I've been helping Natural Products Companies grow through marketing since 2014. I've walked with the best of you discovering how to market your CBD products online, without having your payment processor shut you down, to letting customers talk about their health issues your products have helped them solve.

Too many people go without the natural products they need because they can't find your stores online or in your community. I know you offer better health products and the BEST customer service in the business. And that's why I want to help you find easy ways to grow, so you can reach more people and change more lives.

Testimonials

You guys are doing an amazing service for our industry with this podcast!

Person - Ryan Sensenbrenner - Enzymedica

Ryan Sensenbrenner
Enzymedica

"If you own a small retail operation, and you feel like David taking on Goliath every single day, this podcast is for you!"

Companies Featured on the Natural Products Marketer Podcast

Want to be Featured on the Natural Products Marketer Podcast?

We're looking for retail, legal, and natural products experts to help natural products businesses grow. Complete our podcast guest application.